Thursday, October 31, 2019

Economics Essay Example | Topics and Well Written Essays - 1000 words - 35

Economics - Essay Example Neoclassical synthesis was a post-war economic concept which combined the Keynesian macroeconomics and microeconomics of the neoclassical school of thought (Mankiw, 2006). Paul Samuelson personified and popularized the neoclassical synthesis by trying to make a solid mathematical foundation of economics. This has led to the current domination of neoclassical synthesis in mainstream economics. The mainstream economics combines the supply and demand models of markets with Keynesian theory (Mankiw, 2006). It provides that costs and opportunities play an important part in shaping the decision making process of economic agents. For example, the consumer theory of demand is a model of mainstream economics which determines how prices (costs) affect quantity demanded of a particular product. In this case, decision makers (e.g. consumers) will choose products with lower costs or prices; hence affecting quantity demanded. One of the theoretical assumptions of neoclassical microeconomics is the allocation of scarce resources among unlimited wants. It is assumed that people develop rational preferences of identifiable outcomes that can be valued. Consumers/households maximize utility while firms maximize profits. Provided that they get access to sufficient information, individuals make independent decisions and act independently. Aggregate demand and aggregate supply are the main theoretical foundations of Keynesian macroeconomics (Mankiw, 2006). The IS-LM model is the basic theory of aggregate demand. When these two classes of theoretical foundations (neoclassical microeconomics and Keynesian macroeconomics) are combined, they result in short-run economic fluctuations which form the basis of mainstream economics. The new neoclassical synthesis borrows the general equilibrium theory from the new classical models. The microeconomic foundations of preferences and constraints also form the basis of the

Tuesday, October 29, 2019

Nursing Professional Collaboration - Developing Professional Identity Essay

Nursing Professional Collaboration - Developing Professional Identity - Essay Example This angel is no other than the nurse, who takes care of her patient as if it were her own. Nursing is a profession aims to provide medical assistance to individuals, families, community in their times of distress and illness. When I was a kid I thought of every wild profession to choose when I grow up. But as I grew up a lot of changes occurred and I had a severe accident and was hospitalized. At first it seemed that all was lost and I might never recover. The doctors would chat merrily with me to keep my hopes up but somehow I would not trust them. My nurse whom I came to realize during my stay at the hospital was a human but worked like a machine all day long. She would attend to several patients of every illness thinkable but would keep a happy face and seeing her work furiously around gave me strength and I decided to be like her and help people in their time of greatest need. Hospitals face a great shortage of nurses and this makes nurses to work long shifts. But I was not frig htened by the long shifts in fact it strengthened my decision and I studied to become a professional nurse in the future. â€Å"Ontario Nurses Association predicts a nationwide loss if 15000 nurses in the nest several years due to changes in system (Hiscott, 1998).† Although living in the US I read about the profession in other parts of the world too. Having completed my basic education and now as a student nurse I thought about the doctors who pass us instructions. Doctor’s instructions guide us how to manage a patient’s medicines. â€Å"Like many evolutional careers, outdated or previous trends persist in nurses (Jones & Bartlett, 2009).† Considering my decision to enter the medical services field, I considered becoming a doctor. My search in the both revealed that a doctor might be earning more than a nurse but his knowledge is limited. I say limited in a sense that a doctor has no concern about the patients that are not related to him. Doctors are spe cialized in their desired fields. A heart surgeon would not deal any patient that is not a heart patient. Similarly an orthopedic has no concern with a dental patient. A nurse on the other hand would deal all these patients with the restriction of knowledge. Because doctors cannot attend to a patient whose category is out of their knowledge. My intention to become a nurse strengthened. I read about the work and duties of a doctor. Media nowadays has made people more aware. I consulted all the knowledge I could obtain to choose my career as a nurse. Even though the relationship between a doctor and a patient seems transparent but it is not. â€Å"We physicians don’t tell everything to patients (Pauline W. Chen, 2012).† My desire to be a helpful human being was marred by reading this. I felt the passion in me would soon burn out if I kept secrets from my patients. The patients who would rely on me to help them escape their agony should know the truth. I talked about my d ecision with my family to enter the medical career and like everyone’s reaction, I was asked to become a doctor. But after a battle of arguments my family too acknowledged that a nurse is more helpful to the society than a doctor. My seniors who are professional nurses taught us a lot about how to deal with patients and nurses are a messiah to these patients in distress. A nurse needs to have a strong heart as we have to deal with all the dirty work. When a person comes to the hospital on a stretcher unconscious and bleeding to death nurses

Sunday, October 27, 2019

Indias Agricultural Sector: An Analysis

Indias Agricultural Sector: An Analysis Agriculture Sector Submitted by   Introduction to Agriculture sector Agriculture sector from an Indian Economic perspective constitute majorly the following four such as: Food-crops and oilseeds, Fiber, plantation crops, fruits and vegetables. As per the 2013 RBI statistics Indian agriculture sector contributed 11.36% of real GDP. This sector is also the highest employer in the country employing approximately 60% of the population. In H1 2013-2014 Agriculture sector of India recorded growth rate of 3.4% [1] and this is higher by a margin of 0.8% during H1 2012-13. The primary reasoning was attributed to a good and a normal monsoon during the year. This spike in the growth of the agricultural sector contributed to a better growth rate for the GDP of 4.6 considering it was a sluggish period for all other sectors including services and manufacturing. Eventhough being one of the oldest sector, Agricultural sector is still contributing phenomenally to the GDP growth of the country. So, in this report an attempt is made to analyse salient aspects of the Agriculture sector from economic perspective, government policy perspective and other items that constitute the growth of the sector. Also, the report studies the major issues that’s being faced by the facing and potential way to resolve them is being brought out. Key factors affecting the performance of Agriculture sector: Climatic factors: Monsoons, soil degradation, water availability, floods and droughts. Policy factors: Government policies related to credit availability, support prices, crop specific programmes, ensuring availability of markets for the produce. Market factors: Pricing, integration with downstream consumers, transparency. Macro-economic factors: Supply and demand, change in consumption patterns. Technology factors: Availability of farming technology, awareness of the available technology among the farmers, incentives to adopt modern technology, educating farmers about the benefits of using technology. Global factors: Export and import policies, trade restrictions. Section IV Agriclutural Policies, Ramesh V V Issues faced by Indian Agriculture sector Unequal growth of Agriculture sector at different areas of India Dependence on seasonal rainfall :The performance of the sector is highly dependent on the seasonal rainfall India receives during the monsoon season. Decrease in land availability due to population growth and industrial sector growth Non availability of farm labourers Low level of mechanisation of the sector yielding lower productivity Unavailability of logistics affecting the returns from the sector Traditional cultivation methods: Restrained access to finance: Lack of facilities for storage of the food grains: Fragmentation of land Low quality seeds: Using better quality seeds can improve the yield by 40%, adoption of Bt seeds can also increase the yield, however higher cost of seeds and activism are hindrances to adopt Bt seeds widely. Unbalanced fertilizer utilization: It is one of the main reason for the stagnation of the yield, depletion of soil fertility and pollution of water bodies. Lacklustre government policies on fertilizer subsidies are one of the reasons for unbalanced use of Nitrogen based fertilizers Cropping Patterns: Sub-optimal crop pattern leads to low rates of profits. Geographical conditions vary and accordingly suitable crop patterns should be adopted, however farmers follow traditional practices which leads to lower profits. Policies and Schemes towards Agriculture: The Department of Agriculture Cooperation, Government of India, has been implementing various schemes and programmes for the benefit of farmers through State Governments. The Guidelines and other details of various programmes and schemes have been made available in their departmental scheme guidelines. Relevant details on the type and extent of benefits for different components promoted under various schemes are mentioned here. For simple understanding of subsidies and eligibility criteria of the same a handbook has also been constructed by the department. It has been prepared by categorizing various activities in 11 different themes such as, Soil Health, Soil Conservation Fertilizers, Seeds, Irrigation, Training Extension for Farmers, Mechanization Technology, Agricultural Credit, Agricultural Insurance, Plant Protection, Horticulture, Agricultural Marketing and Integrated Farming. Besides this, broad suggestions on practical aspects of each of these themes have also been includ ed. Schemes such as Rashtriya Krishi Vikas Yojana (subject to qualifying criteria for the States), National e-Governance Plan-Agriculture, National Mission on Agricultural Extension Technology Etc have nation-wide coverage.A few other schemes such as National Food Security Mission, Mission for Integrated Development of Horticulture (MIDH), National Mission on Oilseeds and Oil Palm (NMOOP), Cotton Technology Mission, Jute and Mesta Technology and Bringing Green Revolution to Eastern India (BGREI) have Crop/ Area / District wise applicability. The expert committee has come up an estimate of around 11172 crores in the next ten years for infrastructure development for agriculture marketing as of 2008 and has come up with some reforms in the Agriculture Produce Marketing Committee Act, (APMC)act, details from NABARD website Subsidies are helpful to farmers in India as nearly 11% of farmers have land but not have sufficient funding to irrigate the land. Three main types of financing are required for agriculture sector. i.e., Short term, Medium term Long term finance. Subsidies in an agriculturally oriented developing economy like India helps increase the productivity of the farmers. Institutionalized credit provisioning: Credit raised by farmers from Non-institutional lenders, from 95% in 1951 to 40% in 2002, India has come a long way in providing sustainable credit access to the farmers. Non-institutional lenders levy a high rate of interest and historically have manipulated the farmers, which led to poverty and its side effects like illiteracy. Analysis on the Agricultural Sector Demand vs Supply: The agricultural sector in India is doing pretty good job to meet the domestic demand and also exporting food grains in certain categories. The total demand for Y2010 was 228Mt and the total supply was 270Mt. Not only in 2010, if you see the trend for the past 5 years before 2010, the supply more than demand. This clearly tells us India is a food surplus country and there is no real pressure on the demand-supply process. The supply is mainly increasing because of better and modern farming technique and high productivity per hectare. Storage facilities have improved over the last 2 decades and at affordable prices are helping the farmers to preserve the crop thru the year. There is still a lot of scope for improvement for our agro output storage facilities. Our storage facilities are not on par with other developed countries and our farmers end up with a lot of spoiled food grains. Table: Agro Production –Demand in INDIA between 2005 and 2011 (All Figures in Metric Tons) Source: http://agcensus.nic.in/ Focus on Agriculture- Union Budget 2014. Government has proposed a technology driven green revolution and in this specifically protein revolution had more focus this year. Below par expectation of monsoon and its obvious impact on Agriculture was certainly considered this year. Keeping this in mind Government has proposed aRs.1,000 crore outlay for a new scheme named, Pradhan Mantri Krishi Sinchayee Yojana, which will address sufficient irrigation facilities and mitigate some risk. To address the problem of price volatility, fund called Price Stabilization fund amounting to 500 crores was allocated. Agriculture credit target was set to 8lakh crores. Interest subvention for timely repayment of loans at 3% subvention has also been included against the current 7% rate. Rural infrastructure fund of 25000 crores was also institutionalized. Soil health is one major factor which is linked to productivity. In this regard, 100 crore project scheme was included which delivers every farmer a soil health card. In this mission, an additional 56 crores towards mobile soil testing laboratories was proposed. Agriculture research institutions to come up in Assam and Jharkand with an initial investment of 100 crores and an additional allocation of 200 crores for Andhra Pradesh and Rajasthan and telangana and Haryana for Agriculture and horticulture institutions respectively was also proposed. Kisan TV, a dedicated channelon various aspects of agriculture. Bhoomi Heen Kisan scheme, institutionalized through NABARD for landless farmers towards guarantee for finance was proposed. Funds will cater to around 5 lac farming groups who will practice joint farming. Warehouse infrastructure fund of 5000 crores was allocated to address wastage loss in supply chain. Existing APMC, will be re-oriented in close association with state governments which in potential must take care of markets and introduce reforms for farmers. One thing that was criticized was the denial of a policy of minimum price Scheme, MPS which figured in the previous government’s budget. Impact of Fiscal Policies on Agricultural Sector Most Gov.’s that came to power in India have implemented pro-agricultural policies and have given a lot of sops and benefits to this sector. Though the outlook might seem healthy, the short term inconsistent policies have made the agricultural sector unproductive and unsustainable. If the situation continues like this, experts believe that Indian would become a net food gain importer in the next 20-30 years of time. Subsidy Input subsidies are a major part of the policy in Agricultural sector in India. The major subsidies are subsidies on electricity used in farming subsidy in fertilizer prices subsidy in seed purchase Indian agricultural sector is more dependent on input subsidies than any other major emerging countries. The recent Gov. order passed by the Chief Min of the newly farmed Andhra state to waive off all the agro loans taken by its farmers is an example of this Input subsidy and illustrates how heavily this is impacting the Agro sector. The subsidy on fertilisers has been increased to 67% in 2010 from 41% in 2004. This steep subsidy was possible because Gov. kept the nominal fertilizer prices unchanged in spite of high inflation and allowed real subsidized fertilizer prices to fall. The total Gov, input subsidy stood at 9.6% of the total Agro sector output. Among all the subsidies fertilzer subsidy amounts to 11 Billion dollars out of the total 60 Billion subsidy provided by GOI. This also plays a key role in the increase in non plan expenditure and which in turn increases the fisical deficit. The input subsidies have also produced some unintended side effects like over utilization of land, soil degradation, nutrient imbalance of soil and reduction in ground water level. Minimum Support Price The Govt had setup the Commission of Agricultural Costs and Prices (CACP) to define the minimum support price for almost all the major crops. The intention is to help the farmers but it interferes with the demand and supply. Tax Subsidies Indirect taxes for farm output is almost nil. Inflation The GOI expansionary policies and fiscical stimulus in 2009-10 has resulted in increase in inflation. This has resulted in the increase in cost of the farm labour and non subsidized farm equipment procurement. This has put pressure on the margins of the farmers. Restriction on Exports/Imports Whenver the supply was lower than demand for a particular crop happens i.e in supply shock scenario Govt generally tends to look to restricy exports. This has been an usual pattern with recent incident when the prices of onion and sugar increased as a result of lower production and the got wa quick to restrict the exports of these commodities Impact of Monetary Policies on Agricultural Sector Agricultural loans are available for various farming related activities. Farmers may apply for loans to purchase inputs for the cultivation of food grain crops as well as for horticulture, aquaculture, animal husbandry, floriculture and sericulture businesses. There are also certain special loans made available by many public sector banks and co-operative agriculture banks to finance the purchase of agricultural machinery such as tractors, harvesters and trucks. Construction of biogas plants and irrigation systems as well as the purchase of agricultural land can also be financed through different types of agricultural finance. NABARD offers a Kisan Credit Card Scheme and crop loans under the Rashtriya Krishi Bima Yojana. Kisan Credit Card Scheme helps farmers raise short-term funds for agriculture and other farm-based activities, on an on-going basis, with very flexible and friendly repayment terms. It also offers an agricultural loan for development of agriculture related industries, purchase of machinery and other agricultural purposes. Interest Rates Conclusion The agriculture community must be weaned off the subsidies gradually once sufficient development is made so as to increase the sustainability of Indian agriculture by providing them the right price for the cultivated produce, introducing highly effective storage facilities, providing necessary training to the farmers regarding use of technology and equipment thereby reducing wastage considerably and enhancing the sector as a whole. Agricultural subsidies can be a blunt instrument that can impede progress and slow down economic growth if theyre implemented without heed to the situation and specific date of expiry. Agriculture and industry has shown remarkable vigour and dynamism in contributing to a healthy growth in exports in the recent past. India’s food security depends on producing cereal crops, as well as increasing its production of fruits, vegetables and milk to meet the demands of a growing population with rising incomes. Policy makers will thus need to initiate and/or conclude policy actions and public programs to shift the sector away from the existing policy and institutional regime that appears to be no longer viable and build a solid foundation for a much more productive, internationally competitive, and diversified agricultural sector. References http://www.finmin.nic.in/ http://indiatoday.intoday.in/story/budget-2014-green-revolution-kisan-tv-channel-agri-institutes-arun-jaitley-finance-ministry-narendra-modi/1/370753.html http://businesstoday.intoday.in/story/agriculture-gets-priority-in-narendra-modi-govt-budget-2014/1/208042.html

Friday, October 25, 2019

Essay example --

Jules Verne was a family man who loved his wife and children, but also had a true passion for writing. He spent much of his time with his beloved spouse of thirty years and his three children that he loved deeply. When he wrote he would be inspired by the travels that he took with his family. Verne was born February 8, 1828 and he died on March 24, 1905. As he grew up he learned that he had diabetes that later killed him. In Verne’s seventy-seven year life he dabbled in the stock market to try to earn money. Before the stock market he went to school to follow in his father’s footsteps in the field of law. While in the stock market he decided that he did not want to continue in the field of law so he quit school and went on to write many books that were inspired by his long life. Mr. Verne’s Family consisted of his parents Sophie Allotte dela Fuye Verne and Pierre Verne. His siblings were Paul, Anna, Marie and Mathilde who had all been younger. On the tenth of January in 1857 Honorine Hebe du Fraysse de Viane Morel and Jules Verne became a married couple. Michel, his son, was born on the third of August in 1861 on board a ship sailing to Denmark and Norway. His two stepdaughters were Valentine and Suzanne. As he grew up he lived in various location such as Liverpool, Paris and even France for a period of time. During Verne’s childhood was put under strict rules by his father. His father sent Jules Verne to boarding school when he was young. While at school Verne did very well in the subjects of geography, Greek and Latin. With his time off from school in the summer he and his family went to Maritime Port City to spend time by the lake. Once he became much older his father sent his to Paris so they he could fol... ...devoted fans. His fans also say that the book is a fascinating tale that they were not able to put down until the book was finished. Many of the fans had previously read some of his book before they came out and they noticed that there were dates in 20,000 Leagues Under the Sea that corresponded with dates in a couple from Verne’s other books. Some of the people who found the connection were intrigued to find out if all of his books were connected through one endless string of stories. From the publishing process Verne learned that many people anticipated the book and wanted it before it came out. Overall Jules Verne was a great man. He loved His family until his death and even after his death. He was also a person whose true passion was to write books. Him being both a family man and a great writer prove that he loved life itself in every possible way.

Thursday, October 24, 2019

Opinions and Social Pressure Response Essay

Summary: In the article, â€Å"Opinions and Social Pressure† by Solomon E. Asch, he states that social pressure from a majority group could influence a person to conform. Asch and his research team wanted to find out how and how much social forces constrain people’s opinions and attitudes. The researchers also wanted to find out whether or not, when confronted with an incorrect answer, individuals would conform to the group or have his own answer. The experiment starts with seven to nine young men seated in a room. The young group of men have been told before the experiment to all agree on the correct answer and continue to say the correct answer, except one person. The last individual has no idea that the others were told to state the incorrect answers the entire time. There are two cards placed in front of the members that consist of four lines, all of different lengths. The card on the left is the line you are comparing the other three lines to on the card on the right. The members would answer which two lines are identical in order from who sat down first to who sat down last. All of the young men continue to give the correct answer. On this set of trials only 1% of the time the subject would disagree with the majority. To see if the minority would continue to conform, Asch conducted a second trial. During this trial, all of the participants, except one, stated the wrong answer. When the last person answered, the subject q uickly changes his answer to the wrong answer. On this set of trials, 36.8% of the time the minority agreed with the incorrect answer. On the third trial, Asch decided to add more people to the minority. As the contestants gave their answers, those in the majority were allowed to give any answer they wanted. These results showed that 13.6% accepted the wrong answer compared to the second experiment. This sudden  drop indicates with only one person in the minority, he was more likely to conform. When there were more in the minority, participants were more likely to answer how they would and not feel pressured. In the last experiment, the member in the minority was allowed to be seated next to someone he knew personally. During this set of trials, the member in the minority ended up answering almost invariably independent. Out of all of the trials, Asch concluded that people will conform for two reasons: they want to fit in with the others and because they believe the group is better informed (on an intelligence level) than they are. Response: While there have been many psychological tests similar to this, this experiment lacks certain criteria that I believe would change the outlook of this experiment. Since this experiment was done in the 1950s, which was a time in which it was the norm to conform, this could not address to young men now based on how time has changed along with norms. Secondly, since this was done in America, this could not fully take effect in other countries because not all countries conform like we do, so the statistical evidence would vary immensely. Besides the negative, two studies have brought some more insight to this experiment that have shed light as to how time changes Asch’s results. In a conformity experiment by Richard Crutchfield, his studies found participants with high intelligence scores and leadership abilities to show less conformity than others-which is something Asch did not address. Secondly, in 1980, psychologists Perrin & Spencer replicated Asch’s study and found only one conforming response in 396 trials. They said â€Å"cultural changes over the last fifty years had led to a reduction in conformity† (McLeod). Based on all the evidence, I do believe that under certain circumstances we do conform, but not a majority of the time due to how we are raised, norms, cultural changes, and other aspects that could change how we view things.

Wednesday, October 23, 2019

Marketing baby food in Sweden Essay

In doing so it added three ingredients, â€Å"selenium† which is a substance that helps the body get rid of harmful oxidants since it is a proven antioxidant that has the capacity to turn harmful radicals that appear in the body into innocuous water and oxygen. The second ingredient it added was â€Å"nucleotides† whose main function is helping the growth of good bacteria in the gut so that the gut can fight bad bacteria and this ingredient is available in breast milk enabling children to build a natural immune system. And when children are using breast milk substitute formula, unless this substance is added they could be vulnerable to many kind of diseases, one of the reasons breast milk advocates had been highlighting, although it could be solved by simply introducing this substance into baby foods, which nestle did. The third ingredient was â€Å"beta-carotene† whose main function is to create a fortified immune system in the body since it is an antioxidant and it also helps in developing good vision early on, as well as it adds to the good development of the skin. [7] These are ingredients that are supposed to raise the eyebrows of mothers and their pediatricians who are mostly responsible for recommending what kind of baby food formula is good for the newborn children. From the outset the team knew that it has a winning product on its hand and this product is expected to cannibalize the regular Piltti in the long run, which is a little bit cheaper, but it is also presumed to beat many of the competing products that have not yet introduced functional baby food products in their baby food product line, even if their catching up quickly is imminent. However, until that happens the team was aware that there would be a window of time the company could do a quick profitable business. They have everything at their disposal except that they were aware of the WHO Code, which stipulates rules that make all the areas where an effective promotion could have taken place off limit. They are not allowed to have a direct contact with pregnant women or mothers of small children, although in today’s marketing campaigns that might not be essential, yet sometimes it is possible to come up with events where a close interaction between the marketing team and those who would be firsthand users of their product would have been possible. Because not only they can educate the mothers about their products but also they can give out samples and gifts that will build good relationship, which the code prohibits nonetheless. [8] It is not only that they cannot advertise using the known methods where they can put their ads on billboards, distribute brochures, or give out samples. All that can be carried out is through approved institutions by the WHO Code and if any of the allowed institutions are engaged in giving out free samples that are allowed to receive free samples from the manufacturers they have to make sure that there will be enough supply for the involved mothers for as long as they need it. This is so because this tactic had been highlighted where marketers and distributors of baby food products would usually start giving out free samples and if the mothers become dependent on it at the earlier stage of their breast feeding days and avoid breast feeding it will affect their ability to produce milk leading to their forced dependency on the substitute, which would mean they will be forced to buy the breast milk substitute products. Those who might not afford it could harm the normal growth of a child, which is a justifiable cause to be concerned about. [9] Therefore, there are very limited channels the marketing team could be promoting through and spotting those channels is very important. In addition, it is important the marketing team as well as the company should know that their new product should aim at those that are four months old and higher in normal circumstances and the only exception is when the mothers are not in a position to do breast-feeding for various reasons, there are no wet nurses, and at times access to breast milk banks might not be available since there are some of them in some communities. This would mean their marketing interaction is severely limited to interacting with health care personnel only and it is through them their would be customers will be educated to use their product as advertising to the general public is not allowed. Marketers do not have permission to show their existence at the point of sale, put posters, or any other means of advertising to promote their products. They cannot solicit mothers directly or indirectly or cannot give them gift nor free samples. Even if the health care system has the discretion of recommending the use of breast milk substitutes, they cannot allow their workplace for promoting any kind of such products. Nor any of the staff of such establishments have permission to accept any money from distributors and manufacturers of such products. But at least if the authorities see it beneficial they can make arrangement where pregnant women and mothers of young children to be educated or to be informed by a sales team, but the purpose of the meeting is far from pitching a product and it will be educational, where they will always be advised there is nothing better than breast-feeding for the newborn children. The labels on the products should not display a child’s picture and labels should clearly describe what the ingredients are, how to prepare it, and at what kind of temperature to store the product. In addition, they have to testify that the substitute does not come near to breast-feeding and the message will have to be to the point, without idealizing the breast milk substitute. The overall scenario when promoting baby food formula resembles medicine where there are go betweens who are the health officials and the authorities, and manufacturers of medicine target physicians when it comes to promoting their product since they are the ones who would subscribe it to their patients. Furthermore, almost no medicines are available without prescription, even if there are a few over-the-counter products. With the same token, even if the breast milk substitutes could find their way into grocery stores or even drug stores where anyone can pick them off the shelf without prescription, the consumers of such products could get their information from health workers only or from the labels that are required to follow some procedures, and marketers should not try to reach the direct consumers who are mothers of young born children or expectant mothers. Therefore, the team only had to approach a given number of institutions, mostly health establishments, where they are allowed to distribute their samples, gifts, and educational material so that the health officers will be informed about the benefit of their products and pass it on to the mothers of the young children. Due to this restriction the cost and the effort involved in marketing a baby food brand is not very high since they are not allowed to put billboards on the highways of several comminutes, or they do not have to advertise on TV, print, or are not allowed to print brochures and distribute them to the public, but they can pass such material to the health officials to help them with their educating the mothers. Hence, the undertaking would not be expensive since doing it in a continuous basis until the product becomes popular is not required as the case is when promoting other products. Instead, what is involved here is arranging an appointment with the involved officials or at times, all it might take is visiting these establishments in person that might number less than hundred. Since such officials are not allowed to ask any payment directly or indirectly that also saves the company a lot of money and it can focus only on samples and at times gifts, to be given to the mothers through the health officials in a form of utensils and the like. Nevertheless, giving physicians bonus is a common practice in the pharmaceutical industry since it is through them all the manufactures are selling their products. When it comes to baby food market it is not allowed, yet the sales team had started taking note to see if there will be some that will qualify in the long run for a preferential treatment and if there is a possibility of getting around the restriction to introduce a bonus even if the code prohibits it, but since it is a marketing scheme there has to be some way of compensating some of the health care workers who would choose to recommend the particular. Nestle product for their clients when there are other competing products, because even if Functional Piltti is new in the market, it might not take more than three months for the other manufactures to come up with similar products. Consequently, the job of the sales team is cut out for them where they have made a list of the establishments that are responsible for advising mothers and expectant women what kind of breast milk substitute to use. The job of the establishments that are medical and health care centers, hospitals and private pediatricians is to educate the mothers when to start mixing the breast milk substitute with their breast-feeding and what quantity and frequency to use, a knowledge they would acquire from the manufacturers and from their own experience as a health care officials. There is always a department at the bigger institution that will deal with the various marketers and when the need arises it is possible to arrange a one-on-one appointment and the promoting and the education process could take any form and any length of time. But the anticipated end result is in due time the company will start selling its products, either through the drug stores of big hospitals and health centers that can arrange to receive a shipment or the mothers will have to go and buy it from outside market once it is recommended to them by the health officers.

Tuesday, October 22, 2019

Free Essays on Humanism In Antigone And Art

According to the dictionary humanism is a system of thought that centers on humans and their values, capacities, and worth. Relating to this definition, Ancient Greece and their people proved they could express humanism throughout their lives, especially in art. Great pieces of art, such a sculptures, paintings, murals and even the written art continue to exemplify humanism, even today, at times when Greek art is still appreciated and continue to be a mystery. This is why people of any age, race, and idea continue to visit exhibits and museums to be intrigued by this mystery of humanism. In the play of Antigone, Antigone is a young girl who is willing to risk her life in order to give her brother a proper burial. She is a woman of passion who is â€Å"in love† with love and, in a way, death. In the first stasimon of Antigone she gives a great speech to her sister. She explains to her sister and audience of the grief and pain their father left for them. She complains Zeus will not help every pain and grief that they have been through. Her and her family has already gone through so much pain and now this unwritten law by Creon is announced. She feels as if there is no reason to be alive. She’s been through so much and now even her own brother cannot have a proper burial. Antigone expresses how she feels, not even her stepfather does not respect her value of life and family. She views her self-value is no longer mattered. Why wouldn’t she attempt this risky action? She is a human and feels love for her brother. Love causes humans to do crazy, u nexplainable things. She is ready and willing to accept death in order to follow what her heart wants. Humanism at it’s best. Historians throughout time have and continue to interpret and examine ancient Greek art. One particular subject discussed in the Greek images of the Gods. For example, the sculpture of the Head of Zeus discussed in the lecture. The sculpture is a very detailed... Free Essays on Humanism In Antigone And Art Free Essays on Humanism In Antigone And Art According to the dictionary humanism is a system of thought that centers on humans and their values, capacities, and worth. Relating to this definition, Ancient Greece and their people proved they could express humanism throughout their lives, especially in art. Great pieces of art, such a sculptures, paintings, murals and even the written art continue to exemplify humanism, even today, at times when Greek art is still appreciated and continue to be a mystery. This is why people of any age, race, and idea continue to visit exhibits and museums to be intrigued by this mystery of humanism. In the play of Antigone, Antigone is a young girl who is willing to risk her life in order to give her brother a proper burial. She is a woman of passion who is â€Å"in love† with love and, in a way, death. In the first stasimon of Antigone she gives a great speech to her sister. She explains to her sister and audience of the grief and pain their father left for them. She complains Zeus will not help every pain and grief that they have been through. Her and her family has already gone through so much pain and now this unwritten law by Creon is announced. She feels as if there is no reason to be alive. She’s been through so much and now even her own brother cannot have a proper burial. Antigone expresses how she feels, not even her stepfather does not respect her value of life and family. She views her self-value is no longer mattered. Why wouldn’t she attempt this risky action? She is a human and feels love for her brother. Love causes humans to do crazy, u nexplainable things. She is ready and willing to accept death in order to follow what her heart wants. Humanism at it’s best. Historians throughout time have and continue to interpret and examine ancient Greek art. One particular subject discussed in the Greek images of the Gods. For example, the sculpture of the Head of Zeus discussed in the lecture. The sculpture is a very detailed...